A three year wait

The first time my coach, Damon Brown, met me, I was drowning in one-on-one coaching sessions. I’d recently graduated from my coaching program and I was following the recommended steps: Tell people they need to sign for a free intro call, then sell them a pack of sessions. I packed my schedule full of six sessions per day, all on Zoom. By the end of those days, I was catatonic.

How do people do this? I asked him.

He explained that some people are 1:1 coaches and teachers; they work with a few people for a long time. Others, he said, are 1:many educators.

I was intrigued. I spent the weeks following thinking about a possible 1: many model (which included this very newsletter!). I could see it all in my imagination: Courses, a membership program, and a few 1:1 clients. I remember writing this vision down in a notebook, then excitedly explaining the concepts to Damon.

Y’all, that was three years ago. No one who knows me would call me a patient person. I love efficiency. I hate waiting for anything. And yet… three years!!

When I launched my group coaching program, SUSTAIN, last fall, I had been thinking about this idea for three years. By the time I started building out the backend of the program in Kajabi and writing the curriculum, the ideas just spilled out. Of course they did: They’d been marinating.